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media placement expense [1 record]

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Record 1 2008-03-25

English

Subject field(s)
  • Finance
  • Advertising
CONT

On March 15, 2004, the Minister of Public Works and Government Services Canada announced a moratorium on all Government of Canada advertising activities until June 1, 2004. As well, there was to be a 15% reduction in media placement expenses from the 2002-2003 level, amounting to some $83 million.

French

Domaine(s)
  • Finances
  • Publicité
CONT

Enfin, nous nous sommes intéressés au moratoire sur la publicité du gouvernement du Canada annoncé le 15 mars 2004 par le ministre de Travaux publics et Services gouvernementaux Canada. Le moratoire devait s'appliquer jusqu'au 1er juin 2004. De plus, il devait y avoir une réduction de 15 p. 100 des dépenses en matière de placement média par rapport aux dépenses de 2002-2003, ce qui représentait quelque 83 millions de dollars.

Spanish

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